Jessica Annalena Steppe
About
Current Research
Jessica is currently conducting research for her doctoral thesis titled "AI-augmented Creativity in Innovation Teams." The idea that creativity is uniquely human is now being challenged by AI’s ability to produce non-obvious patterns suggesting novel inputs. Creative ideas help organizations adapt to change, solve problems, and maintain a competitive edge in the marketplace and AI’s potential for creativity provide a strategic advantage. It is increasingly clear that organizations who are laggards in adopting AI and in ensuring that employees can effectively work with it may find themselves at a significant disadvantage.
Her research focuses on how the implementation of AI impacts individual and team creativity and will explore the necessary conditions for employees and teams to fully harness AI in creative processes. This research is affiliated with the Norwegian Research Center for AI Innovation (NorwAI) at NTNU, specifically the AI "Innovation Ecosystem" work package. Her supervisors are Nhien Ngyuen and Marta Morais-Storz.
Background
Before starting her Ph.D., Jessica earned her Master's Degree in Innovation and Business Development at the University of Southern Denmark (SDU) in Odense. Alongside her studies, she worked as a research assistant and student instructor at SDU's Center for Integrative Innovation. As an instructor, her responsibilities encompassed mentoring Master students in two academic courses offered at SDU and assisting professors in class preparation. As a research assistant, she actively contributed to and co-authored two research papers.
Publications
Steppe, J. A., Morais-Storz, M., Nguyen, N. (2024). AI-Augmented Creativity: Influence of Generative AI on Creativity. In Proceedings of the 25th International CINet Conference (pp. 855-859). Continuous Innovation Network.
Wolf, P., Madsen, E. S., & Steppe, J. A. (2024). Bridging the theory-practice gap: a genealogical perspective on the most debated knowledge management challenges. Knowledge Management Research & Practice. https://doi.org/10.1080/14778238.2024.2379922.
Wolf, P., Vaarst Andersen, K., Kocher, P-Y., & Steppe, J. A. (2023). Caught in Culture? Patterns of Organizational Culture Change. 17406. Abstract from Academy of Management Annual Meeting, Boston, Massachusetts, United States. https://journals.aom.org/doi/abs/10.5465/AMPROC.2023.17406abstract
Outreach
2026
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Other presentationSteppe, Jessica Annalena. (2026) AI-Augmented Creativity: Exploring how collaboration with large language models augments creativity. Seminar Series of Scandinavian Consortium for Organizational Research at Stanford University
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Other presentationSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2026) AI-Augmented Creativity: Exploring how collaboration with large language models augment creativity. NorwAI Forum (Research, 2026)
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Conference lectureSteppe, Jessica Annalena; Nguyen, Minh Thu Nhien; Oliveira Morais Storz, Marta Angelica. (2026) Factors Influencing AI-Augmented Creativity: Insights from a Systematic Review. European Academy of Management Conference
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Conference lectureSteppe, Jessica Annalena; Nguyen, Minh Thu Nhien; Oliveira Morais Storz, Marta Angelica. (2026) Multi-Dimensional Factors Enabling AI-Augmented Creativity: Systematic Literature Review. European Group for Organizational Studies Colloquium
2025
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Conference lectureSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2025) AI-augmented creativity: insights into idea generation and development using language models (SMS). Strategic Management Society (SMS) Conference, San Francisco, USA
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Other presentationSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2025) Human-AI Collaboration for Creativity. NorwAI Forum (Research, 2025)
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Conference posterSteppe, Jessica Annalena; Nguyen, Minh Thu Nhien; Johannson, Ole Hartvig Nissen; Marić, Sinan. (2025) Key Competencies for Human-AI Collaboration and How Organizations Foster Their Development. NorwAI Innovate Conference 2025, Trondheim, Norway
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Conference lectureSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2025) AI-augmented creativity: insights into idea generation and development using language models (AOM). AOM Conference, Copenhagen, Denmakr
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Conference lectureSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2025) AI-augmented creativity: insights into idea generation and development using language models (EGOS). EGOS Conference, Athens, Greece
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Conference lectureSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2025) AI-augmented creativity: insights into idea generation and development using language models (Druid). Druid25 Conference, Toronto, Canada
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Conference lectureSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2025) Insights into creative idea generation and development using language models. XXXVI ISPIM Innovation Conference, Bergen, Norway
2024
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Conference lectureSteppe, Jessica Annalena; Nguyen, Minh Thu Nhien; Oliveira Morais Storz, Marta Angelica. (2024) AI-augmented Creativity in Innovation Teams: Influence on the Team’s Creativity and Interrelations. Druid PhD Academy, Odense, Denmark
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Conference lectureSteppe, Jessica Annalena; Nguyen, Minh Thu Nhien; Oliveira Morais Storz, Marta Angelica. (2024) Human-AI Collaboration for Creativity. CiNet PhD Seminar, Pisa, Italy
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Conference lectureSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2024) AI-Augmented Creativity: Influence of Generative AI on Creativity (CiNet). 25th International CINet Conference, Hamburg, Germany
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Conference lectureSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2024) Human-AI Collaboration for Creativity (Overview of Results). NorwAI Forum (Research, 2024)
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Conference posterSteppe, Jessica Annalena; Oliveira Morais Storz, Marta Angelica; Nguyen, Minh Thu Nhien. (2024) AI-Augmented Creativity: Influence of Generative AI on Creativity (Poster). NorwAI Innovate Conference 2024