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Språkvelger

Norsk

Arne M. Ulvnes

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Arne M. Ulvnes

Associate Professor
NTNU Business School
Faculty of Economics and Management

arne.m.ulvnes@ntnu.no
+4773559974 Adolf Øien-bygget, Rom 4042, Gløshaugen, Besøksadresse: Klæbuveien 72
About Research Publications Teaching Outreach

About

CV

Educational Background

Dr. oecon. (Doctor oeconomiae/PhD), BI Norwegian Business School, Oslo, 4th June 2004

Hovedfag and lektor (Master of Science in Business Administration) - Marketing, USN, Hønefoss, Norway, 1996

Adjunkt (Bachelor degree in teaching), North University, Bodø, Norway, 1994

 

Academic Work Experience

2002 –                 NTNU Business School, Norwegian University of Science and Technology. Associate Professor of Marketing (100%), 2006 –  . Associate Professor of Marketing (20%), 2002 - 2006.

1998 – 2006        BI Norwegian Business School, Department of Marketing (Sandvika, Schous-Grunerløkka, Nydalen, Oslo). Associate Professor of Marketing, 2004 - 2006. PhD->Scholar and Assistant Professor of Marketing, 1998 - 2004. National coordinator at the regional BI colleges, 1999 –2006. Researcher, Norwegian Customer Barometer at BI, 1998 - 2000. Project Consultant, Norwegian Institute of Research in Marketing (NiM), 1998.

1996 – 1997        North University, Department of Social Sciences, Steinkjer, Norway. Assistant Professor of Business Administration.

Previous business experience includes sales, retail management, and public business adviser, 1987 – 1993.

Competencies

  • Agency Theory and Theory of Transaction Cost Economics
  • Banking and Communication industries
  • De eldste handelsstedene på Hitra
  • Distribusjonskanaler og bærekraftige forsyningskjeder
  • Historiske eiendomstransaksjoner
  • Kommunikasjonsstrategier
  • Kommunikasjonsteori og sosial bytteteori
  • Markedstrategier
  • Profesjonelle servicebedrifter
  • Risk and Trust
  • Samarbeid versus konkurranse
  • Satisfaction and Loyalty
  • Servicestrategier
  • Sport marketing
  • Strategiske allianser og bedriftssamarbeid
  • Varehandel og markedsføringskanaler

Research

Selected Research

Ulvnes, Arne M. & Harry Arne Solberg (2016), “Can Major Sport Events Attract Tourists? A Study of Media Information and Explicit Memory”, Scandinavian Journal of Hospitality and Tourism, Vol. 16, No. 2, 143–157. Also published in the book Event Impact (2017), edited by John Armbrecht & Tommy D. Andersson, Routledge Taylor & Francis Group.

Solberg, Harry Arne & Arne M. Ulvnes (2016), “Major sports events – The reasons for hosting” them”, European Journal of Sport Studies, Vol. 4 (1-2), accepted.

Dahlstrom, Robert, Arne Nygaard, Maria Kimasheva, and Arne M. Ulvnes (2014), “How to Recover Trust in the Banking Industry? A Game Theory Approach to Empirical Analyses of Bank and Corporate Customer Relationships!” International Journal of Bank Marketing, Vol. 32, Issue 4, pp. 268-278.

Biong, Harald and Arne M. Ulvnes (2011), “If the Supplier's Human Capital Walks Away, Where would the Customer Go?” Journal of Business to Business Marketing, Volume 18, Issue 3, July, pages 223-252.

Gripsrud, Geir, Carl. A. Solberg and Arne M. Ulvnes (2006), “The effect of information collection behavior on market performance: The role of partner relationships”, pages 135-155, In Advances in International Marketing, editor S. Tamer Cavusgil, Volume 16 - Relationship between exporters and their foreign sales and marketing intermediaries, Elsevier, JAI.

Ulvnes, Arne Morten (2004), “Communication Strategies and the Costs of Adapting to Opportunism in an Interfirm Marketing System,” Series of Dissertations, no. 5, BI Norwegian Business School, Oslo.

Ulvnes, Arne M., Kåre Sandvik and Dale F. Duhan (1998), “Annonsør-byrårelasjoner - En studie av årsaker til tilfredshet og tilbøyelighet til brudd,” Beta. Scandinavian Journal of Business Research (ISSN 0801-3322), No. 2, side 7-19.

  • https://www.ntnu.no/scmr#/view/about
  • NTNU Centre for Sport Management Research

Publications

  • Chronological
  • By category
  • All publications registered in NVA

2016

  • Solberg, Harry Arne; Ulvnes, Arne Morten. (2016) Major sports events – The reasons for hosting them. European Journal of Sport Studies (EJSS)
    Academic article
  • Ulvnes, Arne Morten; Solberg, Harry Arne. (2016) Can major sport events attract tourists? : a study of media information and explicit memory. Scandinavian Journal of Hospitality and Tourism
    Academic article

2014

  • Dahlstrom, Robert; Nygaard, Arne; Kimasheva, Maria; Ulvnes, Arne Morten. (2014) How to recover trust in the banking industry? A game theory approach to empirical analyses of bank and corporate customer relationships. International Journal of Bank Marketing
    Academic article

2012

  • Solberg, Harry Arne; Ulvnes, Arne Morten. (2012) Major Sports Events: Why do Local Residents want them?.
    Academic chapter/article/Conference paper
  • Ulvnes, Arne Morten; Solberg, Harry Arne. (2012) Skaper store idrettsarrangementer turisme? En studie av holdninger og eksplisitt minne.
    Academic chapter/article/Conference paper

2011

  • Biong, Harald; Ulvnes, Arne Morten. (2011) If the Supplier's Human Capital Walks Away, Where Would the Customer Go?. Journal of Business-to-Business Marketing
    Academic article

2006

  • Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. (2006) The effect of information collection behavior on market performance: The role of partner relationships. Advances in International Marketing
    Academic article

2004

  • Ulvnes, Arne Morten; Nygaard, Arne. (2004) Communication strategies and the costs of adapting to opportunism in an interfirm marketing system. Handelshøyskolen BI Handelshøyskolen BI
    Doctoral dissertation

1997

  • Ulvnes, Arne Morten. (1997) Relasjoner mellom annonsør og reklamebyrå : en studie av relasjonell kontrakt og transaksjonsspesifikke investeringer som årsaker til annonsørens transaksjonskostnader og brudd. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report
  • Wilhelmsen, Øyvind; Sandvik, Kåre; Ulvnes, Arne Morten. (1997) Suksessfaktorer i byrå-annonsørrelasjoner. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report
  • Ulvnes, Arne Morten; Wilhelmsen, Øyvind; Sandvik, Kåre. (1997) Suksessfaktorer i byråannonsørrelasjoner. ?
    Academic article

1996

  • Sandvik, Kåre; Wilhelmsen, Øyvind; Ulvnes, Arne Morten. (1996) Relasjoner mellom annonsører og reklamebyrå : en studie av 150 norske riksannonsører. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report
  • Ulvnes, Arne Morten; Sandvik, Kåre; Wilhelmsen, Øyvind. (1996) Relasjoner mellom annonsører og reklamebyrå : en studie av 150 norske riksannonsører. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report

Journal publications

  • Solberg, Harry Arne; Ulvnes, Arne Morten. (2016) Major sports events – The reasons for hosting them. European Journal of Sport Studies (EJSS)
    Academic article
  • Ulvnes, Arne Morten; Solberg, Harry Arne. (2016) Can major sport events attract tourists? : a study of media information and explicit memory. Scandinavian Journal of Hospitality and Tourism
    Academic article
  • Dahlstrom, Robert; Nygaard, Arne; Kimasheva, Maria; Ulvnes, Arne Morten. (2014) How to recover trust in the banking industry? A game theory approach to empirical analyses of bank and corporate customer relationships. International Journal of Bank Marketing
    Academic article
  • Biong, Harald; Ulvnes, Arne Morten. (2011) If the Supplier's Human Capital Walks Away, Where Would the Customer Go?. Journal of Business-to-Business Marketing
    Academic article
  • Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. (2006) The effect of information collection behavior on market performance: The role of partner relationships. Advances in International Marketing
    Academic article
  • Ulvnes, Arne Morten; Wilhelmsen, Øyvind; Sandvik, Kåre. (1997) Suksessfaktorer i byråannonsørrelasjoner. ?
    Academic article

Part of book/report

  • Solberg, Harry Arne; Ulvnes, Arne Morten. (2012) Major Sports Events: Why do Local Residents want them?.
    Academic chapter/article/Conference paper
  • Ulvnes, Arne Morten; Solberg, Harry Arne. (2012) Skaper store idrettsarrangementer turisme? En studie av holdninger og eksplisitt minne.
    Academic chapter/article/Conference paper

Report

  • Ulvnes, Arne Morten; Nygaard, Arne. (2004) Communication strategies and the costs of adapting to opportunism in an interfirm marketing system. Handelshøyskolen BI Handelshøyskolen BI
    Doctoral dissertation
  • Ulvnes, Arne Morten. (1997) Relasjoner mellom annonsør og reklamebyrå : en studie av relasjonell kontrakt og transaksjonsspesifikke investeringer som årsaker til annonsørens transaksjonskostnader og brudd. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report
  • Wilhelmsen, Øyvind; Sandvik, Kåre; Ulvnes, Arne Morten. (1997) Suksessfaktorer i byrå-annonsørrelasjoner. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report
  • Sandvik, Kåre; Wilhelmsen, Øyvind; Ulvnes, Arne Morten. (1996) Relasjoner mellom annonsører og reklamebyrå : en studie av 150 norske riksannonsører. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report
  • Ulvnes, Arne Morten; Sandvik, Kåre; Wilhelmsen, Øyvind. (1996) Relasjoner mellom annonsører og reklamebyrå : en studie av 150 norske riksannonsører. Høgskolen i Nord-Trøndelag Høgskolen i Nord-Trøndelag
    Report

Teaching

Courses

  • BMRK3012 - Service Management and Relationship Marketing
  • AF3030 - Bachelor thesis - marketing
  • BEIT4017 - Experts in Teamwork - The Best Student City?
  • BMRK4010 - Service Strategies
  • BMRK5000 - Master Thesis - Major in Marketing

Course Responsibility and Teaching

2002 -             Trondheim Business School and NTNU Business School

Interorganizational Relationships (master), Service Management and Relationship Marketing (bachelor), Industrial Marketing (master) Strategic Marketing Communication (master), Distribution Strategies and B2B Marketing (master), Marketing Channels and Service Management (bachelor), Marketing Communication (bachelor). Integrated Marketing (bachelor), Sports Marketing (bachelor), Introduction to Marketing (bachelor), Master and Bachelor thesis

1998 - 2005    BI Norwegian Business School

Marketing Communication (bachelor, national coordinator), Marketing Planning and Strategy (bachelor, national coordinator), Marketing Channels (bachelor, national coordinator), Marketing Planning (bachelor, national coordinator), Retailing and Channel Management (Master), Management of Marketing Channels (Master), Business-to-Business Marketing (Master), Master and Bachelor thesis

1996 - 1997    Nord-Trøndelag University College (Nord University)

Marketing (bachelor), Integrated Marketing (bachelor), Bachelor thesis

Outreach

2015

  • Academic lecture
    Solberg, Harry Arne; Ulvnes, Arne Morten. (2015) Tourism impacts from major sports events – Visiting previous host destinations or future events?. Symposium on Event Evaluation , Gothenburg 2015-03-18 - 2015-03-19
  • Academic lecture
    Solberg, Harry Arne; Ulvnes, Arne Morten. (2015) Major sports events - The reasons for hosting them. Uncertainty is a great opportunity , Warzawa 2015-06-17 - 2015-06-20

2012

  • Academic lecture
    Ulvnes, Arne Morten; Solberg, Harry Arne. (2012) Major sports events – do they generate long-term tourism? A study of attitudes and explicit memory. 12th European Academy of Management - EURAM conference , Rotterdam 2012-06-06 - 2012-06-08

2009

  • Academic lecture
    Ulvnes, Arne Morten; Huse, Håvard. (2009) The Tradeoff Between Safeguarding and Adaptation in B2B Marketing Systems: A Customer Perspective. Johan Arndts Markedsføringskonferanse 2009-06-04 - 2009-06-05

2008

  • Academic lecture
    Huse, Håvard; Ulvnes, Arne Morten. (2008) Probing the satisfaction – loyalty link: Does involvement, variety seeking and relationship investments attenuate the relationship?. Johan Arndts Markedsføringskonferanse 2008-06-11 - 2008-06-12

2002

  • Academic lecture
    Ulvnes, Arne Morten; Nygaard, Arne. (2002) Dangerous Recipes in Marketing: The Relationship between Opportunism and Trust. 30th EMAC Conference , Norwegian School of Economics and Business Administration 2001-05-08 - 2002-05-11

2001

  • Academic lecture
    Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. (2001) Exporters Information Collection Behavior and Performance: The Role of Trust and Experience. 30th EMAC Conference , Norwegian School of Economics and Business Administration, Bergen 2001-04-08 - 2001-05-11
  • Academic lecture
    Biong, Harald; Ulvnes, Arne Morten. (2001) When the supplier's human capital walks away, where does the customer go?. Proceedings from the 17th annual IMP conference/Håkan Håkansson, Carl Arthur Solberg, Lars Huemer og Lillian Steigum (eds.) (refereed) , Oslo 2001-09-09 - 2001-09-11
  • Academic lecture
    Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. (2001) Information Collection Behavior and Performance in Export Channels. 14th IMP Annual Conference, September 3-5 , Turku
  • Academic lecture
    Gripsrud, Geir; Solberg, Carl Arthur; Ulvnes, Arne Morten. (2001) Exporters information collection behavior: An Exploratory Study. IMP konferanse , Dublin, Irland, 2.4.september.

1999

  • Academic lecture
    Brechan, Inge; Ulvnes, Arne Morten; Lorentzen, Bengt G.. (1999) Internal and external factors influencing the organization of relationships in an industrial network: A case study. 15th Annual IMP Conference , Dublin, Ireland 1999-09-02 - 1999-09-04

1997

  • Academic lecture
    Gulbrandsen, Boge; Haugland, Sven. A.; Sandvik, Kåre; Ulvnes, Arne Morten. (1997) Competence relatedness, asset specificity and backward integration by expansion: an integrated model of transaction cost economics and the competence perspective. 6th Nordic Workshop on Interorganizational Research , Oslo

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