course-details-portlet

AM201306

Quantitative and Qualitative Methods

Assessments and mandatory activities may be changed until September 20th.

Credits 7.5
Level Intermediate course, level II
Course start Spring 2026
Duration 1 semester
Language of instruction Norwegian
Location Ålesund
Examination arrangement School exam

About

About the course

Course content

  • Developing research questions in empirical research;
  • Quantitative and qualitative study design;
  • Conducting surveys;
  • Descriptive statistics;
  • Hypothesis testing and inference statistics;
  • Correlation analysis;
  • Analysis of variance (ANOVA);
  • Regression analysis;
  • Qualitative interviews and focus groups;
  • Observation and document analysis;
  • Analyzes of qualitative data;
  • Validity and reliability;
  • Interpretation and discussion of data;
  • Introduction to "Big data" in business and management;
  • Ethical issues in empirical research.

Learning outcome

Knowledge

After completing this course, students should have acquired knowledge on how to carry out empirical research in the domain of economic and business administration. This includes knowledge about:

  • Research problems and corresponding research questions and how these lay the premises for the research process;
  • Qualitative and quantitative research designs and corresponding methods of data collection;
  • Methods for analysing of qualitative and quantitative data;
  • Criteria for assessing the quality of empirical research;

Skills

After completing the course, students should be able to carry out empirical research by applying both quantitative and/or qualitative methods. This includes being able to:

  • Run statistical analyzes and interpret results using statistical software;
  • Assess the validity and reliability of empirical research projects;
  • Report and communicate main results and draw conclusions from empirical research projects.

General competence

The course shall provide a solid academic basis for:

  • Being able to select a valid methodological approach in empirical research and business analysis
  • Collect and analyze quantitative and qualitative data
  • Develop the ability to critically reflect on methods and be able to reflect on the implications of empirical findings

Learning methods and activities

  • Lectures
  • Group Work
  • Mandatory assignments
  • Introduction to statistical software

Additional information: Some lectures may be given in English. Mandatory work requirements: A mandatory assignment in pdf. Must be approved by the teacher in order to obtain the right to the exam.

Compulsory assignments

  • Approved exercises

Further on evaluation

This course is only available for students with admission to Business Administration (BØA). See the Specific Conditions for more details.

Compulsory assignments can include individual and/or group assignments. Information about compulsory assignments are given at start of semester. Approved compulsory assignments give access to the exam.

Re-sit of written exam in August. Compulsory assignments are valid at the following re-sit exam.

Required previous knowledge

None

Course materials

To be decided at the beginning of the semester

Subject areas

  • Economics and Administration

Contact information

Course coordinator

Lecturers

Department with academic responsibility

NTNU School of International Business

Examination

Examination

Examination arrangement: School exam
Grade: Letter grades

Ordinary examination - Spring 2026

School exam
Weighting 100/100 Examination aids Code D Duration 4 hours Exam system Inspera Assessment Place and room Not specified yet.

Re-sit examination - Summer 2026

School exam
Weighting 100/100 Examination aids Code D Duration 4 hours Exam system Inspera Assessment Place and room Not specified yet.