Course - Quantitative and Qualitative Methods - AM201306
Quantitative and Qualitative Methods
About
About the course
Course content
- Developing research questions in empirical research;
- Quantitative and qualitative study design;
- Conducting surveys;
- Descriptive statistics;
- Hypothesis testing and inference statistics;
- Correlation analysis;
- Analysis of variance (ANOVA);
- Regression analysis;
- Qualitative interviews and focus groups;
- Observation and document analysis;
- Analyzes of qualitative data;
- Validity and reliability;
- Interpretation and discussion of data;
- Introduction to "Big data" in business and management;
- Ethical issues in empirical research.
Learning outcome
Knowledge
After completing this course, students should have acquired knowledge on how to carry out empirical research in the domain of economic and business administration. This includes knowledge about:
- Research problems and corresponding research questions and how these lay the premises for the research process;
- Qualitative and quantitative research designs and corresponding methods of data collection;
- Methods for analysing of qualitative and quantitative data;
- Criteria for assessing the quality of empirical research;
Skills
After completing the course, students should be able to carry out empirical research by applying both quantitative and/or qualitative methods. This includes being able to:
- Run statistical analyzes and interpret results using statistical software;
- Assess the validity and reliability of empirical research projects;
- Report and communicate main results and draw conclusions from empirical research projects.
General competence
The course shall provide a solid academic basis for:
- Being able to select a valid methodological approach in empirical research and business analysis
- Collect and analyze quantitative and qualitative data
- Develop the ability to critically reflect on methods and be able to reflect on the implications of empirical findings
Learning methods and activities
- Lectures
- Group work
- Problem-solving
- Semester assignments
- Introduction to statistical software
Additional information: Some lectures may be held in English.
Further on evaluation
Two group-based semester assignments, each counting for 30%, and one group oral exam counting for 40%. There will be no resit exam for the group assignments, only for the oral part. Information about the semester assignments and the oral exam will be provided at the start of the semester.
Recommended previous knowledge
MET1001/AR100919 Mathematics for Business and MET1002/AR100219 Statistics for Business
Required previous knowledge
None
Course materials
To be decided at the beginning of the semester
Subject areas
- Economics and Administration