Course - Fundamental Principles of Graphic Design - IDG1400
Fundamental Principles of Graphic Design
New from the academic year 2026/2027
About
About the course
Course content
The course provides an introduction to basic theory and principles in typography, composition, color, and universal design, as well as an introduction to digital design tools. Students learn to develop simple digital design solutions, where aesthetics, function, and usability are central parts. There is also an emphasis on critical reflection on their own and others' design solutions.
Learning outcome
After completing the course, the student should have the following learning outcomes in terms of knowledge, skills and general competence:
Knowledge
The student has
- knowledge of basic principles of typography, composition and color theory
- knowledge of principles of universal design, as well as knowledge of the WCAG standard
- knowledge of how wireframes and storyboards can be used as tools to communicate and test ideas in early phases of a design process
- an understanding of how structure, hierarchy and visual coherence affect the user experience in digital products
Skills
The student can
- design user-friendly and visually holistic digital design solutions based on basic typographic, compositional and color principles
- use professional design tools to develop digital prototypes
- justify their own design choices based on relevant theory and insight
General competence
The student can
- work independently and in a structured way with creative and visual work
- reflect critically on one's own work in a professional and ethical context
Learning methods and activities
- Video and digital lectures
- Individual work with practical tasks
- The course may be offered to incoming exchange students and may be taught in English.
Further on evaluation
Portfolio with practical tasks that the students have been worked on throughout the course, including documentation of process and written justification for design solutions.
If a student fail to pass the course, the student may, by agreement with the course responsible, submit an improved version.
Specific conditions
Admission to a programme of study is required:
Digital Design (ÅRDES)
Required previous knowledge
Registered as student in study program Digital design or selected HumSam study programs.
Course materials
Information about course material will be made available closer to the start of the course.
Credit reductions
| Course code | Reduction | From |
|---|---|---|
| IDG1000 | 7.5 sp | Autumn 2026 |
| IDG1000D | 7.5 sp | Autumn 2026 |
Subject areas
- Design Methodology