Course - Strategic Design - IDG2015
IDG2015 - Strategic Design
About
Examination arrangement
Examination arrangement: Portfolio
Grade: Passed / Not Passed
| Evaluation | Weighting | Duration | Grade deviation | Examination aids |
|---|---|---|---|---|
| Portfolio | 100/100 |
Course content
The course takes on branding and brand management, graphic profiles and visual identity, strategy, methods, processes and implementation, logos and brands, type as brand identity, colour as brand identity, channels of communication, sustainability and environmental considerations, consumerism and brands, contact points and service development, design management and design thinking.
Learning outcome
- The student shall acquire fundamental knowledge about strategic design through branding and design
- The student shall be able to use this knowledge methodically to initiate, develop and implement a multi channel visual identity for a company, an organisation or an event
- The student shall also be able to refer to critical theory about the function of brands in a consumerist society
Learning methods and activities
- Individual project, with weekly supervision (formative-iterative evaluation)
- Sketches, the work process, and the end result must be documented.
Compulsory assignments
- Approved exercises
Further on evaluation
The portfolio contain the final delivery as well as a process diary.
The project is developed through weekly tutored iterations by the course responsible, and peer feedback.
Final deliveries and the process diary are submitted at the end of the course. The final project is presented to the class at the appointed time.
Summative evaluation at the end of the semester: Pass / fail.
If the course is failed, a new portfolio must be submitted through the next regular run-trough of the course.
Specific conditions
Admission to a programme of study is required:
Graphic Design (BMED)
Required previous knowledge
The course is limited to students in the program Bachelor in Graphic Design
Course materials
See Norwegian version.
Credit reductions
| Course code | Reduction | From | To |
|---|---|---|---|
| IMT3950004 | 5.0 | AUTUMN 2019 |
No
Version: 1
Credits:
7.5 SP
Study level: Intermediate course, level II
Term no.: 1
Teaching semester: SPRING 2024
Language of instruction: -
Location: Gjøvik
- Design Methodology
Examination
Examination arrangement: Portfolio
- Term Status code Evaluation Weighting Examination aids Date Time Examination system Room *
-
Spring
ORD
Portfolio
100/100
Release
2024-05-24Submission
2024-06-06
09:00
14:00 -
Room Building Number of candidates
- * The location (room) for a written examination is published 3 days before examination date. If more than one room is listed, you will find your room at Studentweb.
For more information regarding registration for examination and examination procedures, see "Innsida - Exams"