Course content

Perspectives and methods of technology based commercialization, teams, funding, business modelling, and value creating negotiations. The roles of patents, licencing and support actors are also addressed.

Learning outcome

The course gives a an introduction to applicable theories and techniques for commercialiaztion of knowledge and technology. Knowledge presented in the course: The course provides an action-oriented perspective on developing new, technology-based business ideas. The course's theoretical foundation builds on market orientation and a resource-based view. Emphasis is on different go-to-market strategies, business models, intellectual assets, valuation and financing, and on relationships and networks. An underpinning premise is that speed is both the end and the means to the end for technology commercialization. Competences gained in the course: After completing this course, the student will be able to contribute significantly to a team effort aimed at creating new, knowledge-based business, either as an innovation in an existing organization or by forming a new venture. The student will have a broad understanding of the different aspects involved and their interdependencies, will be capable of gathering relevant information and perform applicable analyses on the different aspects, and will be able to offer and defend recommendations for strategic direction, tactical priorities, and short term actions.

Learning methods and activities

Lectures and mandatory assignments.

Compulsory assignments

• Exercises

Specific conditions

Recommended previous knowledge

TIØ4265 Strategic Management. The course can only be taken by students at the 2-year programs in entrepreneurship and the 5-year program in industrial economiocs and technology management.

Course materials

Textbook and articles. To be announced.

Credit reductions