Background and activities

Research interests

Fuzzy front end of new product/service development and design: optimizing the intersection of engineering design thinking and new product development, the diversion/conversion design process.
man-man, man-machine, machine-machine interactions, especially in critical environments and contexts such as automotive, health, maritime, experimental laboratories and emergencies.
Physiology frameworks and mobile in-situ measurement setups for divergent and convergent problem solving activities.
Technology and Innovation management issues with special interest in disruptive technologies, their socio-economic implications, and their underlying industry dynamics such as adoption and diffusion. 


  • TMM 4220 - CoTeacher with Prof. Lozano, Innovation by Design Thinking (7th semester)
  • TMM 4245 - Fuzzy Front End Engineering (8th semester)
  • TMM 4280 - CoTeacher with Prof. Welo, Advanced Product Developement (9th semester)
  • TMM 4560 - Engineering Design and Materials, Specialization Project (9th semester)
  • TMM 4901 - Engineering Design, Calculation and Manufacture, Master's Thesis (10th semester)
  • MM 8101 - Engineering Design Methodology (PhD seminar, fall)

specials/prototypes, when availble

  • CERN - Challenge Based Innovation CBI, 6 month course with and at CERN (2 NTNU teams, jointly IPM/Steinert and IPD/Boks) 
  • Stanford University - ME310, 9 month course with and at Stanford (1 NTNU/IPM team, challenge sponsored by Renault/Nissan)

Short CV, Martin Steinert, Ph.D.

I am Professor of Eng. Design and Innovation at the Department of Eng. Design and Materials at the Norwegian University of Science and Technology (NTNU). I teach fuzzy front-end engineering for radical new product/service/system concepts and graduate research seminars for PhDs engaged in topics related to new product design and development. My various research projects are usually multidisciplinary (ME/CS/EE/Neuro- and Cognitive Sc.) and often connected with industry. The aim is to uncover, understand and leverage early stage engineering design paradigms with a special focus onto human-machine/object interactions. Recently I have published in Int. Journal of Product Development, Int. Journal of Design Creativity and Innovation, Journal of Eng. Design and Technology, Int. Journal of Design, Int. Journal of Eng. Education, Tech. Forecasting and Social Change, Energy Policy, Information Knowledge System Management Journal … Ever since a short stint at MIT and my time as Deputy Director at the Center for Design Research and at the d.research program (Hasso Plattner Design Thinking Research program) at Stanford University, the overarching aim of my research and teaching is to always push the boundaries for Norwegian product development teams, so that they will ideate, more radical new concepts, faster.


more info


Scientific, academic and artistic work

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