Career opportunities

International Business and Marketing - Master's Programme

Career opportunities

With a Master's in International Business and Marketing, you have a broad educational background in economics and administrative disciplines. This enables you to work within many different parts of an organization, within different functions and work areas. Our graduates receive a prestigious title “siviløkonom” (civil economist) and are employed as middle or top managers in different industries and businesses.

Your career path will depend on your interests and the direction you choose during your studies. Here are some examples of areas and roles that may be relevant after graduation.


International Business and Finance

If you are interested in economic analysis, global markets and international value creation, potential roles include:

  • Financial Advisor
  • Business Consultant
  • Business Economist
  • Business or Research Analyst

These roles can involve analysing markets and business performance, supporting strategic decisions and identifying opportunities in national and international markets.


Marketing and Commercial Leadership

If you are interested in market strategy, customer insights and international growth, potential roles include:

  • Sales Manager
  • Export Manager
  • Marketing Consultant
  • Management Consultant

These roles often involve understanding market trends and customer behaviour, developing commercial strategies and identifying opportunities for growth.


Sustainability and Responsible Business

If you want to contribute to more sustainable and responsible business practices, potential roles include:

  • ESG Manager
  • Sustainability Advisor
  • Advisor in responsible business strategy

These roles combine business understanding with environmental and societal perspectives and can involve sustainability strategy, reporting and organisational development.


Innovation and Entrepreneurship

If you are interested in developing new ideas, businesses or organisations, potential roles include:

  • Entrepreneur / Founder
  • Innovation Manager
  • Business Development Consultant
  • Organisational Development Consultant

These roles allow you to combine creativity, analytical thinking and business knowledge to develop and implement new solutions.


Further Academic Career

If you are interested in research and want to develop deeper expertise within your field, the master's degree can also provide a foundation for further academic studies. A PhD may be relevant for students interested in research, methodology and exploring complex questions within international business, marketing, innovation or related fields.

Read more about PhD programmes at the Faculty of Economics here.